Infogain Partners With Gradial Integrate AI for Marketing Content Management Services

Infogain, a Silicon Valley-based human-centered digital platform engineering company, and Gradial Integrate AI, a Seattle-based generative AI platform have announced a new strategic partnership. They plan on combining their shared expertise to dominate the tech world.

Their goal is to create improved content management services that will serve the largest businesses in the Fortune 2000. By harnessing the capabilities of AI, they hope to automate the tedious content creation process and make things easier for businesses. 

What Do Infogain Partners and Gradial Integrate AI Have to Offer?

The partnership will harness the best qualities of the companies to create a unified service that can function across multiple channels. This collaboration will combine Infogain’s expertise in creative strategy and transformation with Gradial’s AI-powered automation, allowing large enterprises to unify and automate their marketing content operations across multiple digital channels.

Together, the end goal is to streamline complex content supply chains with their new content management services. They hope that this service will attract the attention of the largest companies with complex supply chains as they are the ones who can benefit most from this. In particular, they hope that the Fortune 2000 businesses will begin using their service once it is released.

What Can Infogain Partners and Gradial Integrate AI CMS Do?

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The content management system they are creating can help them in different ways from providing a simple interface where different teams can coordinate their work, an AI assistant to help them throughout the process, and systems to study the data they gather from using the system.

Gradial Integrate AI will automate many content tasks such as tagging, authoring, editing, and publishing. They estimate this accounts for 70% of content operations, which can greatly help manage the workflow. It integrates with tools like Adobe Experience Manager, Smartsheet, Figma, WordPress, Contentful, and Teams, ensuring compatibility with diverse client needs.

What Do the Companies Say About This

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Both sides have expressed excitement at this partnership, boasting of the potential that comes from their partnership. They believe this project will lead to the next step in digitization of online services like content management. 

“Our partnership with Gradial is a significant step forward in Infogain’s commitment to driving digital transformation for our customers. Many AI tools focus on content creation but overlook the execution of crucial content tasks. By integrating Gradial’s AI capabilities, we are not only enhancing our creative strategy but also revolutionizing the way companies manage their marketing content operations by automating repetitive tasks.”

-Dinesh Venugopal, Infogain CEO

On the other side, Gradial Integrate AI has also expressed excitement about this project and what it can do. 

“Gradial is excited to grow its partnership ecosystem by adding Infogain to it. Our platform drives real business impact by increasing output, providing valuable insights, and accelerating time to market. By leveraging large language models for the execution of tasks such as tagging, authoring, editing, and publishing, companies can make informed decisions and quickly adapt to market demands, leading to tangible top-line results and accelerated growth.”

Anup Chamrajnagar, Co-Founder and Chief Commercial Officer of Gradial Integrate AI.

How Do BPOs Benefit From This CMS

Offshore tech support specialists in BPOs are among those who stand to gain from the development of Infogain and Gradial Integrate AI’s content management systems. If they can automate 70% of the process, this will greatly improve productivity in End-to-End BPO IT Services as it will allow them to handle more tasks. 

Among the many things this service can handle are tagging, authoring, editing, and publishing. The improved speed can also reduce costs because of the faster speed and access to important tools like Adobe Experience Manager, Smartsheet, Figma, WordPress, Contentful, and Teams.

Additionally, the ability to unify and automate marketing content operations across multiple digital channels provides BPOs with a competitive edge, enabling them to deliver faster and more consistent services.